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What is Google PPC?

Pay Per Click Advertising

Google PPC advertising cover up a huge amount of Google’s annual revenue. Tens of billions of dollars are consumed on Google AdWords on an annual base. Facebook is also a leading force in the paid advertising tool. Media Mora is a knowledgeable, skilled, and experienced Pay Per Click (PPC) agency. We build, manage and optimize paid advertising campaigns to secure our clients’ wealth and grow in generating more leads. Our team will increase costs per click, reduce unused clicks, increase conversion rates and make a progressive difference to any pay per click campaign.

Why do you need it for your business?

Pay-Per-Click or PPC marketing campaigns help businesses gain brand awareness at a faster pace through advertising on platforms with massive traffic like Google and Bing. Unlike other advertising strategies, the cost in PPC is only incurred once a user clicks on the ad. With the right optimization techniques and best practices, our PPC agency can help you drive better sales at a fraction of a cost. Other benefits of engaging in PPC advertising are; Gaining complete control of your marketing budget, Offers quick entry for all business sizes, Establishing marketing edge over the competition, Cost-effectiveness, Measurable and trackable results, Excellent market targeting options, and Provides a wealth of valuable marketing data.

Facebook Advertising

SMM through Facebook is a very powerful method of contacting a very special audience due to its brief targeting options. Due to the popularity of social media, your business may benefit from social recommendations. Hence, you’ll pay for your ad to be displayed but those who see it may like and share it to boost its reach, with no extra charges for you. Facebook is the prime largest social media platform by extreme, with 2+ billion average active users. It is also the inexpensive and best way to grow your business experience to potential customers, creating it best for small businesses. Our team of Facebook Marketing experts make sure your advertisings are showed in front of the chosen audience at the right period which helps to growth conversions and generate sales.

Google Advertising

Looking to get more leads with paid search advertising? Google Ads, formerly Google Adwords, is the premier platform for paid search advertising—allowing you to target your customers in the most relevant and specific way. Whether you’re looking to fine tune your existing Ads campaign or you’re starting from scratch and need a complete campaign setup, the paid search specialists at Media Mora can help with every aspect of your Google Ads (Google Adwords) campaign management.

Our PPC Advertising Strategies

More than concepts, we know the ins and outs of PPC marketing! Our solutions are tailored according to the marketing goals and requirements of our clients.

STEP 1: DISCOVERY

Our PPC agency is dedicated to customizing campaigns and strategies that are right for your brand. During this stage, we will discuss with you your business objectives, marketing and sales goals, target audience, branding guidelines, and technical advertising requirements.

STEP 2: CAMPAIGN CREATION

Upon understanding your goals and requirements, we will set up your PPC marketing campaign, manage your advertising budget, and create ads and landing pages to target the right audience.

STEP 3: A/B TESTS

We take more than just one route towards the creation of your PPC advertising campaign. Our PPC agency performs A/B tests, taking more than two variables and using statistical analysis to determine which variants perform better for your goals.

STEP 4: SCALING YOUR PPC MARKETING CAMPAIGN

After performing A/B tests, we will then scale your PPC campaign to drive more conversions without burning up your budget.

STEP 5: CONVERSION RATE OPTIMIZATION

Conversion marketing needs in the capable hands of our conversion rate optimization agency and reap the benefits of Conversion Rate Optimization services done the right way.

STEP 6: DATA TRACKING AND ANALYTICS With PPC

marketing campaigns, we can easily garner valuable market information that we can use to improve and further optimize our advertising efforts. Our data and analytics experts will help you measure the performance of your campaigns.